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Australian Government Department of Finance

Master Media Agency Services for the Australian Government

AwardedRequest for Tender

Details

Awarded

Description

The Commonwealth of Australia, represented by the Department of Finance, is seeking to establish a single supplier arrangement for Master Media Agency Services for the Australian Government. The successful Tenderer will be required to:

a. secure optimal media discounts on Commonwealth-wide media rates by consolidating Government advertising expenditure and buying power;

b. optimise media planning and placement, and apply media industry knowledge and expertise to Government advertising activities through the MMA Services;

c. reduce Commonwealth entities’ procurement costs by having one MMA Deed and avoiding the need for entities to set up and manage their own media procurement processes;

d. drive efficiencies through the implementation of evidence based campaign and non-campaign policies, by using advertising data to inform Government’s decisions; and

e. provide advice to Government in relation to information and advertising campaigns and the performance of the MMA arrangement.

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Request type

Request for Tender

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Key details

Source
AusTender

Briefings & site visits

No briefings or site visits were listed for this tender.

Awarded suppliers

873

Contracts awarded

$975,154,570 awarded to 873 suppliers

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