International Marketing Representation in North America

Tourism Tasmania invites tenders from representation professionals to manage and implement the organisation’s marketing plan within the North American market. The successful tenderer will be the ‘face’ of Tasmania in-market and will provide a single identity to work with partners.The tenderer must be able to offer substantial back up to ensure that all servicing is provided in a professional and timely manner. It is a primary role of the in-market regional representative to work with Tourism Australia, State Tourism Organisations and other key partners in-market, to establish, articulate and leverage Tasmania's brand and brand values through creative and innovative marketing. The representative will also work to achieve alignment of Tasmania’s tourism product, experiences and infrastructure with market expectations of the brand.